Find & Compare ICONIC LONDONReviews and pricing, compared with 221 other beauty shops

ICONIC London sells vegan, cruelty-free makeup and skincare hybrids with free UK shipping over £35 and a 30-day return policy.

ICONIC London is a makeup brand that sells trend-led, innovative cosmetics and skincare hybrids to people looking for glow-giving beauty products. The brand is based in London and was founded in 2015. Its products are 100% vegan and cruelty-free, and the brand says it is loved by professional makeup artists, celebrities and influencers.

What stands out

  • ICONIC London sells makeup and skincare hybrids that are 100% vegan and cruelty-free.
  • The brand offers free shipping on all UK orders over £35.
  • The brand has a loyalty programme called Babes with Benefits that builds points for discounts and rewards.
  • The brand says its products have earned cult status through five-star reviews, repeat orders, and MUA approval.
  • The brand was founded in 2015 and is described as world-famous for its GLOW-giving products.

How ICONIC LONDON compares

Its terms beside those of the 222 beauty shops read on this site so far. Every figure is taken from that shop's own pages.

  • 30 days to send things back: longer than 158 of the 186 beauty shops read here.
ShopReturns windowFree shipping fromPrices seen
Live Bearded365 days$50$3 to $109
Norfolk Natural Living365 days£50£5 to £250
8 Sheep Organics100 days–$4 to $110
Wowangel30 days$80$31 to $916
Zlike Hair30 days–$82.35 to $739.52
mdlondon28 days£50£13 to £500
Ilks.eu30 days€150€6.90 to €299
Image Skincare30 days$75$9 to $250
Irresistible Me30 days$199$29.90 to $4,779
ICONIC LONDON30 days£35£10 to £150

All 222 beauty shops

Where the facts about ICONIC LONDON come from

Each source is named, with the day it was read, so that you can check it yourself.

  • Its own website iconiclondoninc.com, read on 4 Nov 2026.
  • Domain registry iconiclondoninc.com has been registered since 22 March 2014. See the record
  • Internet Archive Its oldest saved copy of the site that names ICONIC LONDON is from 19 December 2014. Open that copy
  • Shops of the same kind Its terms are set beside those of 221 other shops above. See the comparison

Public records looked up on 4 Nov 2026.

Is something on this page wrong or out of date?

Watch

The Mini Glow Duo Gift Set (worth £29)Video by ICONIC LONDON.
The Natural Beauty - Glow & Go Collection Gift Set (worth £86)Video by ICONIC LONDON.

What ICONIC LONDON sells

ICONIC London sells makeup and skincare hybrids, including primers, mascaras, skin tints, blushes, highlighters, cleansers, and makeup gift sets. The sources list products such as the Underglow Blurring Primer, Triple Threat Mascara, Super Smoother Blurring Skin Tint, Sheer Blush, Illuminator, Radiance Booster, and Underglaze Long-Wear PDRN Grippy Primer. The brand also sells makeup gift sets, including The Mini Glow Duo Gift Set, The Natural Beauty – Glow & Go Collection Gift Set, The GRWM Collection Gift Set, The Perfect Pairing Gift Set, and The 5 Minute Face Gift Set. The product list also includes bundles, brushes, blushes, highlights, bases, and lip products. The sources describe the brand as offering everyday get-glam makeup to luxe skincare hybrids.

ICONIC LONDON prices

The sources show prices for individual products and gift sets. The Triple Threat Mascara is priced at £23.00, the Underglow Blurring Primer at £26.00, the Super Smoother Blurring Skin Tint at £29.00, the Velvet Smooth Pore-Refining Primer at £25.00, the Sheer Blush at £23.00, the Prep-Set-Glow at £26.00, the Illuminator at £32.00, the Radiance Booster at £34.00, and the Underglaze Long-Wear PDRN Grippy Primer at £26.00. Gift sets are priced at £25.00 for The Mini Glow Duo Gift Set, £46.00 for The Natural Beauty – Glow & Go Collection Gift Set, £65.00 for The GRWM Collection Gift Set, and £20.00 for The Perfect Pairing Gift Set. The product list states that prices in the sample run from 10 GBP to 150 GBP, with a middle price of 29.60 GBP.

ICONIC LONDON shipping

ICONIC London offers free shipping on all UK orders over £35. The brand also offers free blenders with some products, including the Velvet Smooth Pore-Refining Primer and the Super Smoother Blurring Skin Tint. The shipping policy page states that free delivery is available on all UK orders over £35.

ICONIC LONDON returns

ICONIC London allows returns within 30 days of receiving an order for an exchange or refund, provided the item is in its original condition and packaging. The brand uses a free return service through a Royal Mail Returns Portal, and the returns form must include the customer’s name and order number. Delivery charges are non-refundable, and the brand uses a pre-paid returns service where possible. The brand will not offer a refund, replacement, or exchange on used items for health, safety, and hygiene reasons. Returns are only accepted for orders placed on the website. If an order contained a free gift, it must also be returned to receive a refund, and the brand will not offer a partial refund on bundle purchases. Refunds are issued within 21 days of receiving the package, and funds may take up to 10 days to show on the statement. For faulty or damaged goods, customers must contact customer service within 48 hours of receiving the order.

Discounts and offers at ICONIC LONDON

The sources state that ICONIC London offers free shipping on all UK orders over £35. The brand also offers a loyalty programme called Babes with Benefits, which allows customers to build points for discounts and rewards. The brand has a referral programme called Refer A Friend, an ICONIC London Pro Programme, and a newsletter sign-up that offers exclusive offers, mega launches, and the hottest makeup news.

Good to know about ICONIC LONDON

ICONIC London was founded in 2015 and is described as world-famous for its GLOW-giving products. The brand says all its products are 100% vegan and cruelty-free, and all its brushes and hero Illuminator are totally vegan. The brand says its products have earned cult status through five-star reviews, repeat orders, and MUA approval. The brand says it has been featured in Vogue and its products have been worn by A-listers through its network of MUAs. The brand says it makes its own rules and is inspired by the passion for makeup and the energy of busy, city life in vibrant London.

What was read

These pages of ICONIC LONDON’s own website, on 4 November 2026:

This page sets out what ICONIC LONDON offers, from what it publishes about itself. No product was bought or tested.

In the words of ICONIC LONDON

Founded in 2015, ICONIC London is world-famous for our GLOW-giving products

ICONIC LONDON, About page

Simply return the item in its original condition and packaging within 30 days of receiving your order for an exchange or refund.

ICONIC LONDON, Returns policy

your refund will be issued within 21 days.

ICONIC LONDON, Returns policy

Short answers

Is ICONIC LONDON a legitimate shop?

Public records show a shop with a history: iconiclondoninc.com has been registered since 22 March 2014, and the Internet Archive has saved copies of the site that name ICONIC LONDON since 19 December 2014. Its own pages set out its delivery and returns terms; ZTrun read them on 4 Nov 2026.

What is ICONIC LONDON and what does it sell?

ICONIC London is a makeup brand that sells trend-led, innovative make-up and skincare hybrids, including primers, mascaras, skin tints, blushes, highlighters, cleansers, and makeup gift sets.

How much does shipping cost at ICONIC LONDON?

ICONIC London offers free shipping on all UK orders over £35.

How long do I have to return an item from ICONIC LONDON?

ICONIC London allows returns within 30 days of receiving an order for an exchange or refund, provided the item is in its original condition and packaging.

Which countries does ICONIC LONDON ship to?

The sources state that ICONIC London offers free delivery on all UK orders over £35, and the brand's site is described as ICONIC London UK.

How can I pay at ICONIC LONDON?

The sources state that refunds are returned to the original payment method, and the brand mentions Klarna as a payment option.

What does ICONIC LONDON offer that makes an order cheaper?

ICONIC London offers free shipping on all UK orders over £35, and the brand has a loyalty programme called Babes with Benefits that builds points for discounts and rewards.

See it at ICONIC LONDON

Visit ICONIC LONDON

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